MBUniversity Webinars

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Introduction to the Use of Typography in Memorials Presented by Jed A. Hendrickson, CM, AICA, Santa Barbara Monumental Works, Inc.
Date: Tuesday, May 15, 2012
Time: 3:30 PM ET / 2:30 PM CT / 1:30 PM MT / 12:30 PM PT [Prevailing Time]
Presenter(s): Jed A. Hendrickson, CM, AICA
CUE Credit: 1 Credit Hour

No advanced preparation or prerequisites are required for this course.

Course Description
There are millions of symbols, textures, colors and other facets to consider when designing a monument. A long time ago, the aesthetic design wasn’t as much of a consideration and it was the words that mattered. With the creation of new fonts every day, it’s important for memorialists to have a strong grasp on typography to help differentiate themselves in today’s marketplace.

This 1-hour course will introduce participants to the importance and use of typography in memorials.

Course Outline:
• History of modern fonts
• Spacing of fonts: kerning, tracking and leading
• Modification of entire fonts
• Modification of individual characters

About Our Presenter
Jed A. Hendrickson, CM, AICA, is the owner of Santa Barbara Monumental Co., Inc. Born in Santa Barbara, Jed attended Santa Barbara City College and Brigham Young University before joining the family business in 1982. Jed is a member, by invitation, of the American Institute of Commemorative Art, a group committed to promoting good design and art in cemetery memorials. He is currently president of AICA for 2011-2012. Jed maintains memberships with Monument Builders of North America, where he served as president in 2001; and the California Monument Association, where he served as president for 5 years. He has been a Certified Memorialist since 1995. Jed is also a past director for Make-A-Wish Foundation.

$25.00 for MBNA Members / $65.00 for Non-Members
Note: Registration is FREE for Certified Memorialists®.



What is an MBUniversity Webinar?
A MBUniversity Webinar is a live, interactive 60-minute conference presented over the telephone and over the Internet. You can attend from any location that has telephone and Internet access. You pay just one registration fee for as many participants as you wish at each call/log-in location.

Note that high-speed Internet access is not mandatory – the system works with dial-up but you must have separate connections for the audio and video portions if you wish to listen and watch simultaneously. You may use cell phones for the audio if you have only one connection or if you must be away from a computer for the webinar.

Who presents at an MBUniversity Webinar?
Your webinar will have one or more speakers who are recognized experts on the topic. Conferences typically include a Q&A session; you can ask questions by phone or instant messaging options.

CEU Credits
The MBNA Certification Program was developed as a result of a three-year study program by some of the industry's most recognized leaders. It raises the professional standards to those engaged in the memorialization industry and awards the top level of competence and ethical conduct. The MBNA Certified Memorialist® (CM) designation is the highest honor of professional achievement available in the memorial industry. Certification is awarded to individuals, not a firm as a whole. Both Members and non-members of MBNA can apply to become a CM.

Requirements to earn the “Certified Memorialist”® designation under the MBNA Certification Program are divided between successful completion of the examination, which is based upon material in the Certification Manual, and the accumulation of points awarded for participation in the specific activities listed below. To achieve initial certification, a minimum of 50 points must be accumulated; individuals have a maximum of 5 years immediately preceding application for certification during which to accumulate the required points.

To maintain the “Certified Memorialist”® designation under the MBNA Certification Program, an individual must earn a minimum of 30 points in these categories over a period of 3 years. Recertification must be made 3 years from the last designated certification.

This program has been approved for one Continuing Education Unit (CEU) towards initial or recertification as a CM®.What does my registration include?
Your registration includes long-distance charges for the audio portion and log-in to the video presentation. Once logged in, all handouts are downloadable prior to the start of the webinar. MBUniversity webinars also include one hour/unit of Continuing Education.

Why MBUniversity Webinars?

No wasted time. Get right to the heart of the matter in a 60-minute session designed to easily fit into your busy schedule.

No airlines. No travel. No time out of the office. Listen and follow along from the comfort and convenience of your desk or conference room.

A telephone and computer are all the equipment you need. Just dial in and log-in to the system. That's it.

Ideal for multiple attendees.
Use a speakerphone and projector and invite as many people as you want to participate - at no extra cost to you.

MBUniversity Webinars are a fraction of the cost of travel and attendance fees for other high-priced conferences or seminars.